A business card is a part of a company’s marketing plan. It should work with existing stationary materials, such as letterhead and envelopes, Notepads, Bill books, Personalized pens, to portray your company’s values and its approach to business. A card is designed to convey the spirit of your company’s culture.
There are different types of business cards namely: Classic, Signature White, Non-tearable, Classic Pearl White Glossy, Classic Pearl White Matte, Classic Real White, Linen. It is also available in various sizes mentioned below:
- Document Trim Size
91 x 55 mm
1075 x 650 pixels
55 x 91 mm
650 x 1075 pixels
- Full Bleed Size
94 x 58 mm
1110 x 685 pixels
58 x 94 mm
685 x 1110 pixels
Let’s discuss different types of stationary in detail.
Business cards have business information about a company or individual person. A business card typically includes the giver’s name, company or business affiliation (usually with a logo) and contact information such as street addresses, phone numbers, e-mail addresses and website. Company’s marketing executive or representative exchanges a business card with the potential client; it remains with them for a long time and creates a positive impression.
A compliments slip is a paper that has the same name and addresses information that is on a letterhead with a pre-printed salutation (“with our compliments” or “Compliments from”) and space is left to write a customized message to the client. It is used in combination with other material.
Compliments slips are informal; they can substitute a formal letter of reply in some situations. For instance, the response to a request of product catalog can be product catalog with a compliment slip attached rather than a formal letter of reply. We will include compliments slips in responses to routine requests quite often in businesses to maintain good public relations.
Letterheads and Envelopes
A letterhead is the heading at the top of a plain sheet of letter paper. A heading is usually a name, an address, a logo or corporate design, and a background pattern. The term “letterhead” is used as a sheet consisting of such a heading.
An envelope is a packaging item. It is designed to carry a light object, such as a letter or card. Traditional envelopes are available in one of the three shapes: a rhombus, a short-arm cross or a kite.
Notepads and Labels
A notepad (notebook, writing pad, drawing pad, legal pad) is a small book or binder of paper pages, often ruled used for purposes such as recording notes or memoranda, writing, drawing or scrap-booking.
A label is a piece of paper fixed to a container or product to print information about the product. Information printed on a container or article is also known as labeling.
A presentation folder carries documents together on behalf of the organization for protection. Presentation folder functions similar to a file folder for organizational purposes. They can be used while giving business presentations to customers or aid in the sales process.
Rubber Stamps and Stickers
Rubber stamping is a craft in which ink made of dye is applied to an image or pattern that has been molded, laser engraved, carved, or vulcanized, onto a sheet of rubber. The rubber is often mounted onto a plastic block.
A sticker is one type of label: a piece of printed paper with a pressure sensitive glue or adhesive on one side. They can be used for various functional purposes, depending on the occasion.
Stationery has been an important part of corporate etiquette, establishes trust, attracts and helps in maintaining clients.