Many companies believe the concept of enterprise risk management (ERM). But most of them are frustrated by implementation issues…
Identify the backlogs of poor marketing strategy and figure out the effective results. Improving the position of the company…
There are four main objectives of a business firm. The objectives are Profit Maximization Objective, Wealth Maximization Objective, Value Maximization…
Content marketing through social media is an effective medium to interact with the customers. Social media being the best…
Social media is a wide platform of opportunities. The digital age has redefined the marketing terms and this made it…
Whether you get repeat business or referrals from existing customers, depends on the way you interact with them. Good customer…
Customer experience is termed as customer communication with the organization in the entire business relationships. The communication consists of sales,…
In this article, we will be discussing some strategies which help to make the performance management process more efficient. When…
A “value proposition” is a promise of value to be delivered, communicated, and acknowledged. It is also a belief from…
It is essential to understand completely about the product lifecycle before introducing a new product or service in the market.…